EDI IRAWAN. Konsep Strategi Word of Mouth Marketing dalam Peningkatan Pengembangan Bisnis : Suatu Tinjauan Literatur. Sammajiva: Jurnal Penelitian Bisnis dan Manajemen, [S. l.], v. 1, n. 3, p. 293–303, 2023. DOI: 10.47861/sammajiva.v1i3.482. Disponível em: https://e-journal.nalanda.ac.id/index.php/SAMMAJIVA/article/view/482. Acesso em: 2 jan. 2025.