Peningkatan Penjualan UMKM melalui Penerapan Digital Marketing di Desa Teja Timur
DOI:
https://doi.org/10.47861/jipm-nalanda.v2i3.1189Keywords:
Sales, UMKM, Digital MarketingAbstract
In this digital era business actors must understand about digital because in the current era the average sales of all sales are online so as to facilitate sales. This digital marketing marketing activity can be through e-commerce, whatsapp, instagram and other media platforms so that the products produced by MSMEs can compete in online markets and can be known by the wider community. The purpose of this dedication is to provide knowledge to MSMEs in the village of East Teja Pamekasan regarding the application of marketing and product sales by utilizing digitalization. This service activity is carried out by survey methods, socialization, and evaluation. Digital marketing activities have a positive impact on the development of MSMEs in Teja Timur Village, Pamekasan District. Many MSMEs are interested in marketing products and sales of their products by utilizing social media to increase sales of MSME products. MSME actors collaborate with digital -based promotional media and distribution media to get maximum profits.
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Copyright (c) 2024 Rohmaniyah Rohmaniyah, Nurul Alfian, Siti Salama Amar, Subhan Subhan, Ustman Ustman, Achmarul Fajar, Runik Puji Rahayu, Nur Syakherul Habibi, Zef Risal, Rachman Hakim
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